• Mar 05, 2024
  • Article • Latest News

WinField United Canada Announces the Return of Journey 5km in Support of Mental Health in Agriculture

WinField United Canada
Journey 5km
Saskatoon, SK, March 5, 2024
WinField United Canada is thrilled to announce the return of Journey 5km in 2024, continuing its commitment to raising awareness for mental health in the agriculture industry. Over the past three years, this initiative has brought together people and communities to support The Do More Agriculture Foundation, raising over forty-seven thousand dollars in the process.

Since its inception in 2021, Journey 5km has garnered significant participation, with nearly 1500 individuals collectively completing over 7,400km. This virtual walk/run/wheel challenge event, slated to take place between April 22-28, 2024, provides a platform for open discussions about mental health while promoting physical activity and fostering community engagement.

Agriculture is a demanding field, and WinField United Canada recognizes the importance of addressing mental health challenges within the industry. Journey 5km aims to connect people and teams nationwide, encouraging proactive approaches to health and wellness, and supporting The Do More Agriculture Foundation's mission to empower individuals in the agriculture sector to prioritize their mental wellbeing.

"We are excited to bring back Journey 5km for its fourth consecutive year," shared Greg McDonald, President & General Manager at WinField United Canada. "This event not only promotes physical activity but also serves as a platform to raise awareness and support for mental health initiatives in agriculture. Together, we can break down barriers and foster a culture of openness and support."

To kick off the Journey 5km preparation, WinField United Canada and The Do More Agriculture Foundation will host a Mental Health Webinar at 10 am MST on March 26, 2024. This webinar aims to provide valuable insights and resources on mental health in agriculture, preparing participants for the upcoming challenge. Visit the event page to register for this webinar.

"The Do More Agriculture Foundation is proud to collaborate with WinField United Canada in this event," said Megz Reynolds, Executive Director at The Do More Agriculture Foundation. "Together, we are committed to fostering a culture where mental wellbeing is prioritized, and individuals feel empowered to seek help when needed."

Fast Facts about Journey 5km:
  • Who can participate: Anyone interested in raising awareness for mental health in agriculture
  • What: Virtual 5km walk/run/wheel fundraising event
  • When: April 22-28, 2024
  • Where: Anywhere you are!
  • How to register: Visit our event page www.journey5km.ca
Join WinField United Canada and The Do More Agriculture Foundation in the Journey 5km challenge, and let's continue to make a positive impact on mental health in agriculture.

For more information and to register, please visit www.journey5km.ca.

About WinField United Canada: WinField United Canada ULC, located in Saskatoon, Saskatchewan, is a wholly owned subsidiary of Land O’Lakes, Inc., an agriculture and food co-operative located in Arden Hills, Minnesota, USA.  WinField United Canada is a leading distribution partner that supports over 350 independently operated agriculture retail locations across Canada. WinField United Canada supports ag retailers and their farm customers to access the newest innovations in adjuvants, biosolutions, crop nutrition, crop protection, and seed to optimize food production for a growing population. For more information, please visit WinFieldUnited.ca.

About The Do More Agriculture Foundation: The Do More Agriculture Foundation is the national voice and leader for mental health in Canadian agriculture and is changing the culture of agriculture to one where all are encouraged, supported, and empowered to take care of their mental wellbeing. Producers are among the most vulnerable when it comes to mental health issues. Recognizing the unique challenges faced by those in the industry, the foundation provides crucial support through initiatives like AgTalk, a safe and anonymous space for individuals aged 16 and above to connect and seek support. Learn more here https://www.domore.ag/agtalk.
 
For media inquiries, please contact: Jaime Cutmore, Marketing Manager at WinField United Canada, (jcutmore@landolakes.com, 403-399-7852) or Eugenie Officer, Media Relations at The Do More Agriculture Foundation, (info@domore.ag, 306-570-3683).

A huge thank-you to our event sponsors: