WinField United Canada Privacy Notice

Effective Date: February 1, 2018

  1. Acceptance of the Notice

    WinField United Canada, ULC respects your privacy and is committed to protecting it through our compliance with this Privacy Notice (this “Notice”).  The terms “we,” “our,” and “us” refer to WinField United Canada, ULC and its affiliates. WinField United Canada, ULC does business as WinField United Canada (hereinafter “WinField”) and is an affiliate of Land O’Lakes, Inc. References to this “Website” refer to

    We provide this Notice to ensure that you understand how we collect, use, and safeguard the personal information that you share with us (“Personal Information”) through your enrollment in or use of, our Website, and through your use or purchase of any programs, software, services, equipment, technology platforms or other products or offerings (a “WinField Product”). When we collect Personal Information, our goal is to improve our business relationship and to better serve you and/or the needs of your business.

    By using this Website, or by registering in, purchasing, or using any WinField Product, you consent to and agree to abide by this Notice, the Terms of Use (also posted on this Website) and any other policies relating to this Website or any WinField Product.  If, at any time, you do not consent or agree with any of the Notice, the Terms of Use, or any other policies relating to this Website or any WinField Product, please stop using this Website and any applicable WinField Product.  If anything in this Notice is unclear to you, or if you have any questions regarding any of our policies and how they may affect you, please contact us at

    Please also be aware that some WinField Products may be subject to their own terms and conditions, including privacy policies, and may require your agreement to such terms and conditions. These agreements might contain language that covers matters also covered in this Notice. To the extent that the terms or conditions in any other agreement conflict with the terms and conditions in this Notice, the terms and conditions in those other agreements will control. Except where such conflicts exist, the terms and conditions of all applicable agreements, including this Notice, will apply.

  2. Changes to the Notice

    You acknowledge that we may modify this Notice at any time and at our sole discretion, and you further agree (i) to frequently review this Notice, and any other policies that we post on this Website, for changes that may affect the matters addressed in this Notice, and (ii) that your continued use of this Website, and/or any WinField Product, means you have accepted and agreed to any such changes. If we decide to make any material changes to this Notice, we will notify you here, by email, or by posting a notice on the Website prior to the effective date of any such change.

  3. Information Ownership

    By sharing your Personal Information with us, you represent to us that you have the right to do so. You also promise to us that our handling or use of your Personal Information in accordance with this Notice will not violate the rights of any other person or entity or expose us to damages, financial or otherwise. Except as otherwise stated in this Notice, in sharing your Personal Information with us, you are not granting us any ownership rights in your Personal Information, but you are agreeing that we may use such information in accordance with this Notice.

  4. Information Collection and Use

    1. How We Collect Personal Information.

      We collect Personal Information when you share it with us. We do not automatically collect any Personal Information.

      1. Information You Share with Us

        Personal Information may be shared with us when you complete forms on the Website (e.g., enroll in a program, create a registered user account, report a problem with our Website, etc.); respond to surveys; purchase or use WinField Products; make search queries on our Website; or provide Personal Information to be published or displayed on public areas of the Website.  The types of information that you share with us depends on which WinField Products you use and how you choose to interact with us.

        The following is a non-exhaustive list of the types of Personal Information that you may choose to share with us:
        • Full legal name (including “doing business as” names)
        • Date of birth
        • Mailing Address
        • Email Address
        • Telephone Number
        • Credit card information
        • Information about your farm:
          • Producer Information
          • Fields
          • Geography
          • Yield
          • Field Physical Factors
          • Nutrient Management
          • Tillage & Pest Management
          • Rotation Planting
          • Rotation Irrigation
          • Field Applications
          • Product Transportation and Hauling
          • Drying
          • Abandonment
          • Conservation Practices
        • Information regarding or relating to:
          • Your financial institution(s)
          • Your employees
          • Your browser and operating system
          • Your computer and your other devices
          • Your IP address, MAC address, device ID, and similar information
          • Websites or online services you visit before or after our website
      2. Information We Collect When You Use Our Website or Winfield Products

        To make your user experience as efficient and productive as possible, we track and automatically collect information regarding certain activities on our Website. However, we want you to know that the tracking and collection technology we use cannot retrieve information from your hard drive, pass on computer viruses, or capture any personal information about you, such as your name, address, phone number, or email address.

        When you navigate through and interact with our Website, we track and automatically collect certain information.  Our Service Providers, the companies, consultants and others who support WinField Products (“Service Providers”), use technologies including cookies, flash cookies, web beacons and clear gifs to track and collect information which includes your internet protocol (IP) address(es), browser type, internet service provider (ISP), and operating system, as well as referring/exit pages, a date/time stamp, and clickstream data. Further, when you download and use any mobile application we offer, we and our Service Providers may track and collect certain usage information, such as the date and time the application on your device accesses our servers and the information and files that have been downloaded to the application.

        We and our Service Providers use this information for security purposes, to display information more effectively, and to personalize your Website experience. We also gather statistical information about application use to continually improve application functionality, analyze trends, understand how applications are used, and resolve performance issues or improve the Website.

        In addition to the information we track and collect with cookies, flash cookies, web beacons and clear gifs, we may also collect information regarding the physical location of your device by, for example, using GPS, cell phone tower or Wi-Fi signal data. We may use your device’s physical location to provide you with personalized location-based services and content. You may be permitted to either allow or deny the use and sharing of your device’s location, but if you choose to deny them, we may not be able to provide you with any personalized services or content.

    2. How We May Use Your Personal Information

      By sharing your Personal Information, you agree that we may collect, access, store, use and share your Personal Information in accordance with this Notice.  We may use your Personal Information, and share Personal Information internally or with our affiliates in order to:

      • Send you a “welcome” email to verify your username and password
      • Manage your account
      • Send service-related announcements
      • Allow you to select and order WinField Products
      • Verify your orders
      • Process your orders
      • Deliver, administer, develop and enhance our WinField Products
      • Permit you to receive correspondence
      • Communicate with you about WinField Products, including to alert you about promotions
      • Display targeted advertisements or other marketing materials
      • Register on a website
      • Allow you to participate in online surveys, forums, blogs, chat sessions, market research or contests and sweepstakes
      • Respond to your inquiries
      • Prevent fraud
      • For any other purposes for which you consent
      • In any other way reasonably necessary to accomplish the foregoing actions or purposes
    3. How We May Share Your Personal Information

      We may also share your Personal Information with our Service Providers. The following are examples of Service Providers who might receive and use your Personal Information.

      • Payment processing companies
      • Order fulfilment companies
      • Customer service companies
      • Email delivery companies
      • Attorneys and accountants who provide legal and financial advice to us
      • Our affiliates
      • Fraud prevention entities
    4. When We May Disclose Personal Information

      You agree that we have the right to disclose and transfer your Personal Information under the following circumstances:

      • If required by law, such as to comply with any court order, law, subpoena or other legal process, including to respond to any government or regulatory request;
      • To carry out our obligations and enforce our rights arising from any agreements entered between you and us, including for billing and collection;
      • When we believe in good faith that disclosure is necessary to protect our rights, protect your safety or the safety of others, investigate fraud, or respond to a government request;
      • If we have completed a merger, acquisition, or sale of all or a portion of our assets, you will be notified via email and/or a prominent notice on our Website any change in the ownership or uses of Personal Information, as well as any choices you may have regarding Personal Information;
      • To fulfill the purpose for which you shared it;
      • To our affiliates; or
    5. The Aggregation of Personal Information & Information Collected Automatically

      When you share Personal Information with us or when we collect information automatically through your use of the Website and/or WinField Products, we may aggregate or combine such information with the information of other users of the Website and/or WinField Products to create, identify or analyze trends, benchmarks, metrics, predictive algorithms, etc. By using the Website and/or WinField Products, you agree that, provided we take reasonable steps to prevent your Personal Information from being identified, we may aggregate your Personal Information and information gathered automatically through your use of the Website and/or WinField Products with the information provided to us by other users of the Website and/or WinField Products.You further agree that we exclusively own all such aggregated information, as well as any information and insights derived therefrom, and that we may use aggregated information in any manner we desire.

      We also maintain and are developing, both independently and in collaboration with third parties, various technology platforms and product offerings, including, but not limited to, Answer Tech, R7® Tool, Data Silo, etc. (together, “Insight Tools”) through which you may choose to share with us or we may automatically collect Personal Information and non-identifying information.Each Insight Tool has separate terms and conditions that, if applicable, govern the aggregation or combination of Personal Information and non-identifying information with the information of other users of such Insight Tools. Please note that when you share Personal Information with us or when we automatically collect non-identifying information through our Insight Tools, we only aggregate or combine Personal Information and non-identifying information with the information of other users of such Insight Tools if, and to the extent that, the terms and conditions of the applicable Insight Tool permit us to do so.

    6. Third-Party Use of Cookies or Other Tracking Technologies

      Some of the content on the Website is served by third-parties, including advertisers, ad networks and servers, content providers, and application providers. These third parties may use cookies or other tracking technologies to collect information about you when you use our Website. They may use this information to provide you with targeted advertising or other marketing materials. We do not control these third parties' cookies or tracking technologies, or how they may be used. If you have any questions about an advertisement or other marketing materials, you should contact the third party directly.

      Our Website may also include various third-party social media features, such as “like” and “share” buttons. These features may collect various information about you (e.g., your IP address, the specific page on the Website that you visited, etc.) and may create a “cookie” on your computer in order to allow the feature to function properly. We do not take any responsibility for the functioning of these third-party features or for any event that may result from your use of them. Further, your interaction with each such third-party feature is governed solely by the privacy policy of the third-party that provides the feature.

    7. Limitations on the Use of Personal Information

      Except for the uses listed above, we will not share Personal Information with any unaffiliated person or entity without your express consent. We may, however, share Personal Information with our affiliates for marketing and related purposes. For example, by sharing Personal Information with our affiliates, we may be better able to offer a product to help you fight certain crop diseases.

  5. Choices About Communications and How We Collect Personal Information

    We strive to provide you with choices regarding the information you share with us and we automatically collect. The following are mechanisms you can use to control your Personal Information:

    1. Communications You Receive

      If you do not wish to receive certain communications, you may deactivate your account.  If you wish to opt out of marketing or similar emails, you may use the “unsubscribe” link we have included in such emails to remove yourself from the distribution list. You may also email us at to make your unsubscribe request. While you may have the option to opt out of a number of communications, there are some communications that you may not opt out of receiving. For example, communications relating to the status of, or changes to, your accounts, orders, and payments, cannot be opted out of by you.

    2. Cookies

      Most browsers automatically accept cookies, but you can set yours to decline them or to alert you when cookies are being sent. If your browser is set to decline cookies, please note that some parts of this Website may then be inaccessible or not function properly. Unless you have adjusted your browser setting so that it will decline cookies, we will issue cookies when you direct your browser to our Website.

  6. Information Security

    1. In General

      We have implemented physical, technical and administrative measures to protect your Personal Information from accidental loss and from unauthorized access, use, alteration, and disclosure while it is in our custody. If at any time you have reason to believe that your interactions with us are no longer secure, please contact us immediately at

    2. Identity Verification

      Before allowing you access to any account you have with us, we may take certain steps to verify your identity. This is done to make your Personal Information more secure and to protect your privacy. You are responsible for keeping any password or security questions & answers, along with all your account information secret.  You are also responsible for any transactions made from your account as a result of your failure to maintain the security of your account access information.

    3. Web and Email Transmission of Information

      We use an industry-standard measure known as Transport Layer Security (TLS) technology to protect your Personal Information from loss or misuse during transmission from your browser to our servers. This technology encrypts the data that you send to us, helping to protect it from anyone who might wish to misappropriate it. Please keep in mind, however, that no method of transmission is completely secure. Because of this, we cannot guarantee the security of your Personal Information during transmission. Please also remember that email messages are often far less secure than web transmissions using TLS or similar technologies. We therefore request that you never send any sensitive information, such as credit card or Social Security numbers, to us by email.

  7. Use of Our Website by Minors

    While our Website is solely for use by adults, we are confident that no reasonable person would find any of our content harmful when viewed by minors. We never knowingly collect or use any personal information provided to us by children under 13 years of age. If we become aware that we have inadvertently received personal information from a visitor under the age of 13 on the site, we will delete the information from our records.

  8. Cross-Border Transfer of Information

    Our Website and other online services are controlled and operated by us from the United States.  We may store and process your Personal Information in any country in which we have facilities or engage Service Providers, and by using our Website, online services, WinField Products, or platforms, you consent to our transfer of your Personal Information to any such country or Service Provider. You further acknowledge your understanding that these other countries may have data protection laws and regulations that differ from those of your own country of residence.

  9. Websites and Applications Provided by Unaffiliated Third Parties

    1. Third-Party Websites

      As a means of providing information that may be useful to you, we sometimes link to other websites provided by unaffiliated third parties.  These links are provided for your convenience only, and do not imply our endorsement of such third parties.  We have not reviewed and do not have any control over the contents of those websites. We are not responsible for anything relating to such other websites, including their:

      • Content, information, perspectives, opinions, etc.
      • Policies and practices with respect to information collection, use, disclosure, security, etc.
      • Handling of any of your Personal Information that you provide to them

      If you decide to access any of the unaffiliated third party websites linked from our Website, you do so entirely at your own risk.  Further, we are not responsible for any of your Personal Information that you post or reference on any blog or other public-facing portion of our Website. You acknowledge that any information you post or reference in any such forum can be read, collected or used (to send you unsolicited messages, etc.) by anyone else, including by those who accesses the same forum. Finally, our inclusion of a link to any unaffiliated third party’s website does not constitute any kind of endorsement or other approval of that website or of any statement, product, service, person, or entity listed or referred to therein.

    2. Third-Party Applications

      Please note that from time-to-time we may give you access to unaffiliated third-parties’ applications and services. By default we do not share your Personal Information with any of these unaffiliated third-parties. If we believe that sharing Personal Information with such unaffiliated third-parties will benefit you or our business relationship, we may ask for your consent to do so. We will obtain your express permission prior to any such sharing. You should understand that once we share your Personal Information in this manner, it will be subject solely to the privacy policies and practices of such other unaffiliated third-parties. We therefore recommend that, when applicable, you carefully review those policies and practices to understand the privacy and security practices of such unaffiliated third-parties.

  10. To Update, Access, Opt Out, or Deactivate

    We are committed to using reasonable methods to maintain your Personal Information in a responsible and accurate manner. To that end, please contact us at if you have any questions or need to review, update or correct your Personal Information.  If you no longer wish to receive promotional communications, please follow the unsubscribe instructions that we include in such communications.

  11. Contacting Us

    If you have any other questions regarding this policy, you may email us at or you may reach us at the following address:

    Land O’Lakes, Inc
    Attn: Privacy
    4001 Lexington Ave. N.
    Arden Hills, MN 55126-2998

Terms & Conditions

Online Legal Terms of Use

Updated Aug. 1, 2018.

WinField Inc. maintains this Website for your personal information, education, and communication. You may download materials displayed on this Website only for your non-commercial personal use and provided that you retain all copyright and other proprietary notices which appears on any such materials. You may not, however, distribute, modify, transmit, reuse, re-post, or use the content of the Website for any public or commercial use including, but not limited to, any text, image, audio or video, without prior written consent from WinField. Your access to and use of this Website is also subject to the following terms and conditions and all applicable laws. By accessing and browsing this Website, you accept, without limitation or qualifications, the terms and conditions set forth below and you acknowledge that any other agreements between you and WinField are superseded and unenforceable.


  2. You should assume that everything you see or read on this Website is copyrighted (regardless of whether or not a copyright notice appears on all materials) unless otherwise noted and may not be used, except as provided herein, without the prior written consent of WinField. WinField neither warrants nor represents that any materials displayed on this Website will not infringe the rights of third parties not owned or affiliated with WinField.

  3. Although WinField uses reasonable efforts to include accurate and up-to-date information on this Website, WinField makes no warranties or representations as to its accuracy. WinField assumes no liability or responsibility for any errors or omissions in the content of the Website.

  4. Your use of, and browsing in, this Website is at your own risk. Neither WinField nor any other party involved in creating this Website is liable for any direct, indirect, incidental, consequential, or punitive damages arising out of your access to, or use of, this Website. Without limiting the foregoing, everything on this Website is provided to you "as is" without warranty of any kind, either expressed or implied, including but not limited to, the implied warranties of merchantability, fitness for a particular purpose, or non-infringement. WinField also assumes no responsibility for, and shall not be liable for, any damages to, or viruses that may infect your computer equipment or other equipment or other property due to your access to, use of, or browsing in this Website or your downloading of any materials, data, text, images, video or audio from this Website.

  5. This Site may from time to time contain information relating to various medical, health, and fitness conditions of animals and their treatment. This is for informational purposes only and is not meant to be a substitute for the advice provided by your own veterinarian or other medical professional. You should not use the information contained herein for diagnosing an animal's health or fitness problem or disease. You should always consult your own veterinarian and medical advisors.

  6. WinField has not reviewed all of the sites linked to this Web site and is not responsible for the contents of any off-site pages or any other sites linked to this Website. The existence of any link to such other sites does not imply endorsement by WinField of such other sites. Your access to any other off-site pages or sites is at your own risk. No links are permitted to this Website without the prior written consent of WinField. Further, because our site may contain links to the websites of our subsidiaries and affiliates, and to websites that are owned and operated by third parties, it is important to understand that these other websites may have their own privacy policies and would not be governed by this Privacy Policy. We are not responsible for the privacy practices or the content of websites owned and operated by any such third parties. Other websites may collect and treat information collected differently, so we encourage you to carefully read and review the privacy policy for each website you visit.

  7. Images of people or places displayed on this Website are either the property of, or used with permission by, WinField. The use of these images by you, or anyone else authorized by you, is strictly prohibited unless permitted by these terms and conditions or specific permission provided elsewhere on this Website. Any unauthorized use of the images may violate U.S. and international copyright laws, trademark laws, the laws of privacy and publicity and/or communications regulations and statutes and/or treaty provisions. In addition to the rights WinField has in the individual elements of the Content, WinField also owns a copyright in the selection, coordination and arrangement of the Content.

  8. All the trademarks, logos and service marks (collectively "Trademarks"), displayed on this Website, are the registered and unregistered Trademarks of WinField. Nothing contained on this Website should be construed as granting, by implication, estoppel or otherwise, any license or right to use any Trademark displayed on this Website without the prior written permission of WinField. Your misuse of the Trademarks displayed on this Website, or any other content displayed on this Website, except as provided in these terms and conditions, is strictly prohibited.

  9. WinField will provide commercially reasonable security measures, however, you understand and acknowledge that certain risks are inherent in the transmission of information over the internet and you agree to assume the security risk for the transmission of the information you provide when using this Website.

  10. WinField may at any time revise these terms and conditions by updating this posting and may also make changes to the content or any links at any time. You are bound by any revisions and should, therefore, periodically visit this page to review these terms and conditions.